Coffee

 

Coffee as a conversation starter

Dolly Parton echoed the sentiment of millions of coffee drinkers when she referred to coffee as a “cup of ambition” in her classic song, 9 to 5. And for many consumers, coffee is just that — a caffeine “kick” or “fix” that they use to start their days or when they need a “pick me up.”

Fighting back for the benefit of coffee

The National Coffee Association kicked off its annual convention in virtual form this week (3-5 March), and there has been a strong focus the first two days on highlighting coffee’s health benefits and fighting back against misinformation and sensationalized stories to “grab eyeballs.”

Celebrating Cupid with coffee & chocolate

Valentine’s Day is this weekend, and although it is another holiday affected by Covid, it’s actually one that many (both couples and singles) might enjoy spending at home. And, curiously, it appears that along with chocolate, coffee is top of mind with those celebrating the “love holiday.”

Tea & Coffee Trade Journal