China

 

Buds to bolster the demand for flavoured tea 

Sales of flavoured teas – both Camellia sinensis and botanical/herbal-based – are booming as the variety of offerings seems endless, which caters to consumers ever-changing palates. Couple that with the numerous functional, health, medical benefits, and the result is a category with continued strong global growth potential. By Divakar Kolhe 

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Green tea makes global share gains

The global green tea market continues to trend in a positive direction, with signs of further development. The evidence supporting green tea’s improved status can be seen in areas of production, exports, and consumption in major domestic markets. By Jason Walker

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Tea & Coffee Trade Journal