Anne-Marie Hardie

 

Sintercafe revealed that we are all in this together

This past November, the global coffee community virtually gathered at Sintercafe to share insights, challenges and opportunities in this evolving world. In this guest blog, Anne-Marie Hardie discusses the talks at Sintercafe that shared positive attributes the pandemic has revealed about the coffee industry.

Fostering connections in a virtual world

The virtual world has never been more important. But with the upswing of online commerce and conversation, how does a business stand out from others in this space?

Cold Brew as a catalyst for change

Chameleon Cold-Brew has been deeply rooted in sustainable practices since its founding a decade ago. The company believes that beyond selling high quality, sustainably sourced cold brew coffee, it can truly be a catalyst for change in the communities in which it works.

Moving beyond tea’s wellness message

Tea culture is continually evolving, and in turn, so is the motivation for consuming this beverage. On a broad scale, there are several exciting parallels between consumer consumption trends and the tea industry, such as clean labels, plant-based, wellness and customisation. However, there are challenges, including a decline in black tea purchases, poor out-of-home experiences and limited awareness about the incredible stories and experiences that tea has to offer.

The great debate: black tea vs green tea

Black tea and green tea are the leading teas consumed around the world. Green tea has an advantage over black tea for its “perceived” health benefits, while black tea has the familiarity and versatility advantage. How can both teas aim to attract more consumers? By Anne-Marie Hardie

Tea & Coffee Trade Journal