Dunkin’ announces return of Iced Coffee Day in aid of its Joy in Childhood Foundation
As summer approaches in the US, Dunkin’ has announced the return of Dunkin’ Iced Coffee Day on Tuesday 23 May. On this day, $1 from every iced coffee sold at participating Dunkin’ locations will be donated to the Dunkin’ Joy in Childhood Foundation.
The Dunkin’ Joy in Childhood Foundation, was created to bring the joys of childhood to kids battling hunger or illness. With 100% of funds raised on Dunkin’ Iced Coffee Day going towards local children’s hospitals nationwide, the money raised in each community will help these hospitals expand their impact, bolstered by the support of the Foundation.
“Our commitment to giving back is stronger than ever, as countless children across the country face illnesses that no child should endure. That’s why the Dunkin’ Joy in Childhood Foundation and Dunkin’ teamed up again this year to create our own Iced Coffee Day,” said Victor Carvalho, Dunkin’ franchisee and chairman of the board of directors for the Dunkin’ Joy in Childhood Foundation. “Guests who purchase an iced coffee on 23 May will be sipping with a purpose and supporting kids in their own communities. We look forward to helping our guests bring a little extra joy with America’s hardest working iced coffee!”
To remind iced coffee fans of the promotion, the company will be illuminating the night sky with its pink and orange brand colours in select cities on Monday 22 May.
In 2022, Dunkin’ Iced Coffee Day raised $1.8 million for the Dunkin’ Joy in Childhood Foundation, which was granted to 93 local children’s hospitals across the country. These grants funded child life programming that ranged from art, music and integrated therapy programmes, including yoga and reiki, to electronic gaming equipment and specialised summer camps. These camps provide joyful experiences and environments for patients and their families. Funds also supported interactive play and learning equipment, adaptive equipment for kids with mobility issues, everyday essential kits for patients, wall murals, celebratory events for patient milestones, staffing of child life specialists and more.
As the brand counts down to Dunkin’ Iced Coffee Day, fans can tune into the Dunkin’ newsroom to learn about past impacts on local communities.
To learn more about the Dunkin’ Joy in Childhood Foundation, visit bringjoy.org.