Lavazza expands its presence at the 2025 US Open
Image credit: Lavazza USA
Torino, Italy-based Lavazza returns as the official coffee sponsor for the 2025 US Open. This year, Lavazza has a Coffeetail Bar within the US Open Main Food Village, which opened during Fan Week (that started August 18th) through the end of the tournament (September 8th).
Throughout the two-week event, fans can visit Lavazza at the following locations on the grounds of the Billie Jean King Tennis Center:
• Coffee + Coffeetail Bar (located in the Food Village) – Stop by to sip on hand-crafted coffee classics, as well as coffee inspired cocktails made with Lavazza’s delicious blends. Menu items include: Lavazza’s iconic Espresso Martinis and a new Iced Tiramisu, made with Lavazza’s premium cold brew, chocolate syrup, & mascarpone mousse, as well as staples such as cappuccinos, iced Americanos, and more.
• Promo Booth – Step inside the Lavazza Promo Booth for a Spin to Win experience, hosted by Luigi, the lovable Lavazza robot. Guests spin a 3D prize wheel for the chance to win exclusive merch, coffee packs, and new flavour blends.
• Serve It & Send It – On Court 6, fans can face off in a quick tennis match with Luigi and walk away with a printed selfie to commemorate the fun.
