tea production
The 2020 global tea market report
Tea production continues to increase, with robust consumption growth in origin and Muslim countries. However, lagging demand in Western markets, the division between black and green teas, rising production costs, and social responsibility requirements erode company profits, while farm gate prices remain low. Furthermore, adverse weather patterns impact supply and herald climate change.
South Korea’s fine teas aim to attract Western consumers
While the urban millennials indulge in Western coffee habits, the revival of ancestral tea traditions continues to gain ground in South Korea together with innovative blends and ready-to-drinks cups by local brands, which are keen to enter the international scene. By Barbara Dufrêne
Indochina’s less traditional tea producers raise their profiles
Sharing some of the Eastern Himalayan foothills with tea giants China and India as well as Vietnam and Bangladesh, Thailand, Myanmar and Laos – newcomers to the global tea market – are upping their profile and visibility. By Barbara Dufrêne