Peet’s Coffee introduces first line of flavoured coffee for home brewing
Peet’s Coffee is introducing its first line of flavoured coffee for home brewing with the launch of its new flavoured coffee K-Cup pods.
Masterfully pairing exceptional Peet’s coffee with natural flavours for a delicious cup at the press of a button, the new line features three finely crafted choices: Caramel Brûlée, Vanilla Cinnamon and Hazelnut Mocha.
Peet’s expansion into the flavoured K-Cup pod category meets consumer demand for greater variety in coffee pod offerings, and provides a truly premium experience for coffee lovers craving a coffeebar experience at home. According to a major grocery retailer’s shopper card data, more than 27% of Keurig households are brewing flavoured K-Cup pods, a 10% increase from pre-pandemic times, indicating that coffee drinkers are looking for convenient, coffee indulgences while working remotely or with more flexible schedules.
More than a year in development, Peet’s flavoured K-Cup pods marry Peet’s single origin Brazil coffee with natural flavours. The subtle sweetness of the lightly-roasted Brazil coffee complements each luscious layer of flavour to elevate the at-home coffee experience, according to Peet’s. Carefully crafted, these highly-desired rich flavour tones honour the authentic essence, aroma and depth of flavours found at Peet’s coffeebars.
- Vanilla Cinnamon – Aromatic notes of sweet vanilla bean layered with mild, warming cinnamon flavour.
- Hazelnut Mocha – Toasty notes of hazelnuts layered with smooth and creamy milk chocolate flavour.
- Caramel Brûlée – Notes of burnt sugar and rich, buttery caramel.
“At Peet’s, we are always thinking about ways to heighten coffee experiences. Our flavoured K-Cup pods offer the decadent taste of a fresh coffeebar beverage right at home. We made sure to get the flavours just right, to complement the highest quality coffee,” said Patrick Main, senior beverage innovator for Peet’s Coffee. “Our goal with this line is to offer the best flavoured coffee in the K-Cup pod category for a perfect cup, every time.”
Peet’s flavoured K-Cup pods are available at most major retailers nationwide including Target, Walmart, Safeway/Albertson’s, Hy-Vee, Kroger and Publix, among others, and online at Peets.com and Amazon. Peet’s new flavoured K-Cup pods are available in 10-, 22- and 24-count boxes ranging in price from $8.99 – $15.99. Variety packs will be available on Amazon.com in the fall. All Peet’s K-Cup pods are recyclable and compatible with all Keurig coffeemakers.
Serving Suggestion: Brew Peet’s flavored K-Cup pods as directed, then add a splash of your favorite plant- or dairy-based milk or cream to bring out the sweet and balanced overtones of each cup. Peet’s flavored K-Cup pods can also be enjoyed in milkshakes and smoothies, including plant-based choices, with this caramel brûlée recipe.