Herbal and Botanical Teas Ride the Wave of the Booming Functional Beverage Market
The herbal and botanical tea segment has solidified its status as an independent category. Image credit: Smith Teamakers
Herbal and botanical teas are no longer considered niche products as consumers now recognise that they have their own traditions, functions, and benefits, which are helping them benefit from the still-surging functional beverage market. By Vladislav Vorotnikov
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