Bigelow expands Butterfly Pea Flower Teas across the US

Bigelow Tea, a third-generation family and woman-owned leader in the U.S. tea market, is now bringing its Bigelow Butterfly Pea Flower line to major retailers across the US. After a year-long exclusive launch, the company has made these  blends available to consumers across the US.

This collection features two caffeine-free herbal teas: Sapphire Bay and Vanilla Midnight. Made with quality-sourced ingredients like butterfly pea flower, each blend offers vibrant colour and a distinctive profile, according to the company.

Butterfly pea flower has attracted Southeast Asian tea-drinkers for centuries and is celebrated for its natural beauty and colour-changing properties. This botanical transforms from blue to purple with a splash of lemon juice, making it a popular ingredient in craft cocktails and elevated cuisine. With Butterfly pea flower being the key ingredient in these teas, Cindi Bigelow, president and CEO, calls this transformation “the power of blue.”

Bigelow Tea’s butterfly pea flower flavours are now available online and in more stores across the US.