Nguyen Coffee Supply’s RTD coffee to be launched into Sprouts

Nguyen Coffee Supply, America’s first specialty Vietnamese coffee company, announced Sprouts Farmers Market has selected all three of the company’s Vietnamese coffee RTD products to be included in their Innovation Program, launching in more than 400 stores in 23 states nationwide. This is an area of the store where new products are featured, and every item is hand selected by Sprouts.  Nguyen Coffee Supply will also be the first Vietnamese RTD coffee in Sprouts Farmers Market Stores. This announcement comes on the heels of other retail expansions for Nguyen Coffee Supply with the company doubling its retail footprint in 2023 and ahead of soon to be announced Nguyen Coffee Supply new product innovations and additional retail expansions in the coming year.

Founder and CEO Sahra Nguyen said, “In a category often called “crowded,” we’re thrilled to be recognised for our product innovations offering more flavour and function to consumers through our focus on robusta coffee as a core ingredient and differentiator.”

In 2023, Nguyen Coffee Supply became the first Vietnamese coffee ready-to-drink brand to receive national distribution from Whole Foods Market. Nguyen Coffee Supply also ships direct-to-customers in all 50 states and internationally to Australia, Canada, France, Germany, Ireland, Singapore, and the UK and is available online on Amazon. Products are also available in restaurants and cafés in New York City, Washington D.C., Seattle, Kansas City and sold in FreshDirect, Gorillas, and Weee!

Nguyen Coffee Supply is leading the way and ushering in the next wave of coffee culture rooted in uplifting the robusta coffee species and historically marginalised coffee communities around the world. Importing directly from the source and roasting in Brooklyn, New York, Nguyen Coffee Supply’s mission is to transform the coffee industry through diversity, sustainability and cultural integrity. Founded in 2018 by 1st generation entrepreneur-activist Sahra Nguyen, the company’s mission is to elevate robusta coffee (the dominant coffee bean grown in Vietnam), while building a diverse and inclusive coffee culture for all.

Nguyen Coffee Supply’s latest product innovation, the Vietnamese coffee Ready to Drink (RTD), is now available in over 1,000 retail doors nationally.

Nguyen Coffee Supply can be enjoyed in a wide array of styles including the traditional cà phê sữa đá (Vietnamese coffee with sweetened condensed milk and ice) as well as the pour over, Chemex, French press, drip, and espresso.

Learn more at Nguyen Coffee Supply.

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