Lavazza and Rifle Paper Co. unveil new limited-edition holiday blend
Lavazza, the iconic coffee brand, is thrilled to announce its exciting collaboration with Rifle Paper Co., the beloved stationery and lifestyle brand known for its signature aesthetic shaped by Rifle Paper Co. co-founder & CCO Anna Bond’s hand-painted illustrations. Together, they are brewing up a delightful holiday surprise for coffee lovers everywhere: a limited-edition Holiday Coffee Blend featuring enchanting packaging designed by Rifle Paper Co.
This winter, Lavazza is taking coffee enthusiasts on a journey through the warmth and wonder of the holidays with their specially crafted Holiday Blend that offers notes of toasted almond and warm spice to capture the essence of the season. The Holiday Blend combines the rich, aromatic flavors of Lavazza’s premium coffee beans with the charm of Rifle Paper Co.’s signature illustrations.
“Lavazza has always been committed to delivering the finest coffee experiences, and this partnership with Rifle Paper Co. allowed us to create a blend that captures the essence of the season,” shared Jonathan Lehr, marketing director for Lavazza North America, Inc. “The Holiday Blend is a true celebration of craftsmanship, artistry, and the joy that a great cup of coffee can bring.”
The blend will be available for $9.99 in select retail partners including Target, Eataly and Epicerie Boulud for a limited time, while supplies last. It will also be available online for shipping nationwide at www.lavazzausa.com, www.riflepaperco.com and on Amazon.
“We are excited to partner with the iconic Italian coffee brand Lavazza to design their Holiday Blend this year,” shared Anna Bond, Rifle Paper Co. co-founder & CCO. “When designing the artwork, we were inspired by nostalgic holiday gatherings at home with family and friends, festive city decorations, and even included a subtle nod to Lavazza’s heritage with a row of brownstones in the colors of the Italian flag. We hope the collaboration inspires small moments of joy during the holiday season.”