Olam specialty coffee expands eCommerce presence to Europe
Image: Maksim Goncharenok / Pexels
Green coffee importer, Olam Specialty Coffee, has announced the expansion of its eCommerce presence into European markets. The business-to-business platform, which has been serving coffee roasting businesses in the US for nearly 10 years, allows customers to shop Olam’s entire green coffee offering by origin, process and varietal; as well as request samples and arrange delivery to their roastery.
“I am very excited to offer our clients a platform that brings our full range of great coffees to their fingertips and allows them to browse, learn about and buy the coffees they need” said Philip Schluter, managing director of Olam Specialty Coffee Europe.
“My passion for the last 25 years has been to see Specialty Coffee used as a vehicle to improve the livelihoods of coffee farmers across the world. This new platform is the next step to bring the coffee community closer together. Through transparent, real-time access to our offering, customers will be able to find exciting new coffees, browse our broad range of origins, varietals, processes and flavours; and learn more about the producers who bring them to life.”
The new website comprises two stores, a GBP (£) store with a wide-ranging catalogue from UK warehouses, and a Euro (€) store for Olam Specialty’s growing green coffee selection in Hamburg, Germany.
As well as a credit card payment option, customers will also be able to checkout with Splitit, an innovative ‘Buy Now, Pay Later’ option that allows buyers to utilise their existing credit card facility to spread the balance over multiple instalments without extra fees, applications or credit checks.
The growing demand for logistical efficiency and supply chain traceability has been central to the development of the specialty sector in the past 10 years. Increasingly, green coffee trading is migrating to the online space, where orders can be processed seamlessly and detailed lot information such as processing method, farmer background and origin media can be more easily emanated to the coffee community.