Lipton introduces its first Tea Concentrates line and a new Fruit & Herbal Line

This summer, Lipton is reimagining the tea experience with two new product lines designed to meet evolving consumer tastes, lifestyles, and wellness routines. Kicking off the season, Lipton introduces its all-new Tea Concentrates, an innovative way to enjoy iced tea, launching exclusively at Walmart stores in the United States this month.

Designed with convenience in mind, these concentrates deliver bold flavour in every pour, making them ideal for delicious hydration, mealtime pairings, or spontaneous get-togethers. Available in three fresh-brewed varieties: Black Tea with Lemon, Green Tea with Lemonade, and Southern Sweet Black Tea — Lipton Tea Concentrates blend high-quality tea with vibrant flavour. Sold in 32 oz ready-to-mix containers, these fresh-brewed iced tea concentrates make enjoying tea quick, easy, and delicious.

Just shake, pour, and mix with your favourite liquid like water, seltzer, lemonade or juice.

“Lipton Tea Concentrates offer a new take on the fresh brewed iced tea experience — without the need to prep and with the freedom to customize every sip,” said Alisa Geller, Lipton brand director. “We’re excited to introduce this innovation with Walmart and provide busy consumers a convenient, high-quality option that caters to a variety of personal tastes and preferences.”

Launching in retailers across the US this August, Lipton Fruit & Herbal Teas are crafted to bring comfort and calm to daily routines. Bursting with rich, vibrant flavour, the new line is perfect for those seeking craveable and comforting beverage experiences and ideal for easing into the season ahead. With four feel-good flavours including Golden Chamomile, Peach Paradise, Smooth Mint, and Lemon Ginger Refresh, each variety is uniquely positioned to target moments of comfort and relaxation — morning, noon or night. The launch solidifies Lipton’s presence as a brand that can be enjoyed at any time of the day with both caffeinated and new, naturally caffeine-free varieties.

“Many consumers are open to herbal teas but turned off by overly earthy or medicinal notes. That’s why Lipton’s Fruit & Herbal innovation puts flavour first — with bright, balanced blends that are refreshing hot or iced, crafted for repeat enjoyment without the intensity of traditional herbals,” said Alex White, research and innovation director – Americas, LIPTON Teas and Infusions.

With bold flavour profiles and a vibrant, modern aesthetic, Lipton Fruit & Herbal teas are designed to connect with younger consumers who are forming lasting tea rituals and seeking brands that align with their evolving tastes and wellness lifestyles. The new lineup delivers premium flavour at an everyday-friendly price. Whether you’re crafting your perfect iced tea or reaching for a soothing nighttime cup, Lipton’s 2025 innovations are designed to ensure there’s a tea moment for everyone – anytime, anywhere.