Little’s adds Toffee Nut to its flavour portfolio
Image: Little's
Little’s, the Devon-based family business which specialises in flavoured instant, pod and ground coffee, is introducing its Toffee Nut Instant Coffee and Toffee Nut Coffee Pods. The new products are launching to the Little’s website, Ocado and to Amazon (priced at £3.50 per 50g jar/£4 per pack of 10 Nespresso compatible capsules).
Made using premium beans which are expertly roasted and freeze dried, Little’s says it will get you as close to a cup of specialty coffee as possible from the comfort of home, for as little as 64p a cup. With flavours ranging from classics like Rich Hazelnut and French Vanilla to richly spiced Cardamom Bun and Christmas Spirit, Little’s variety will inspire you to be your own barista, for a fraction of the price and without the hefty dose of sugar.
Half of millennials and Gen-Zs regularly buy flavoured coffee out of the home (*Attest survey, 2022) and 75% of all the coffee bought in UK stores is instant. Ridding coffee of instant shame, Little’s want to hack your favourite coffee shop order with a flavour-packed, sugar free option, that’s pocket-friendly too.
Toffee Nut instant and pod coffee are the latest products in the Little’s core range; Little’s know that coffee trends start in cafés, and so wanted to emulate this latest flavour for consumers at home. Featuring Arabica coffee infused with the taste of toffee nut, the coffee is can be served with milk or on its own, with notes of toasted almonds and sweet caramel.
Little’s is now a thirty-strong team and is creating new jobs in Devon. Little’s is the only brand now making its own pods in the UK, MD, Will Little, saw the potential in manufacturing in house and took a leap of faith to champion British manufacturing and create local jobs; the new equipment places Little’s as one of the most cutting-edge coffee brands in Europe.
Little’s flavour-infused coffee is vegan friendly, 4kcals per cup and contains no added sugar. Little’s is the first instant coffee in UK supermarkets to go 100% plastic free, you’ll find the coffee packaged in bright, UK-made glass jars with UK-made aluminium lids, for the ultimate in freshness.
Consumers can purchase the whole range via the Little’s web shop or from the wide selection available from Sainsbury’s, Tesco, Waitrose, Amazon, Ocado, Selfridges & Co, Harvey Nichols Harrods, Booths, Whole Foods and Holland & Barrett.
