Rokit Health lands wellness coffee in Waitrose stores across the UK
Continuing to make waves in the hot drinks category, disruptive start-up Rokit Health will be launching its wellness coffee pods into 233 Waitrose stores from 18 October 2023. The new listing comes as the company, which rebranded in February this year, continues to increase its availability in retailers across the nation, fuelling health-conscious coffee lovers with its RTD cold brew coffee cans and Nespresso-compatible coffee pods.
With a growing number of consumers reaching for healthier options across the beverage industry, Rokit is working to make its products more accessible, with Waitrose being the first brick-and-mortar retailer to stock the Energy Uplift Coffee Pods. Rokit Health is committed to helping consumers make better choices with its range of healthy, innovative coffee that not only looks after them but also the environment. Enriched with vitamins and packaged in 100% recyclable aluminium pods, Rokit’s range of coffee pods will be available in Waitrose in three varieties – Mind Boost, Immunity Boost and Energy Uplift:
- Mind Boost – A 100% Arabica coffee enriched with vitamins B2, B3, B5, B6 and B12, to support the nervous system and contribute to mental performance.
- Immunity Boost – A 100% Arabica coffee enriched with vitamins B6, B12, D, iron and zinc to support and contribute to a healthy immune system.
- Energy Uplift– A 100% arabica coffee enriched with Guarana to help reduce fatigue and Taurine.
Speaking on the launch, Scott Markham, founder of Rokit Health, said: “We are thrilled to announce our partnership with Waitrose and that our range of coffee pods will soon be available in stores across the UK. This new listing represents a significant milestone for the Rokit Health brand as we continue to make our range of coffee easily accessible to health-conscious consumers.
We have developed a quality product range that we know our audience loves and together with Waitrose, we aim to make a positive impact on the coffee-drinking habits of the UK. This new listing reflects our shared values and dedication to supporting the health and wellbeing of consumers and we look forward to expanding the collaboration following the success of this launch.”
Available in packs of ten pods, the Rokit wellness pods are Nespresso compatible and vegan friendly. Rokit Health drinks only ever use raw ingredients that are minimally processed and free from chemicals, preservatives, and flavourings.