Remedy Kombucha to be available in Fuller’s UK pubs
Remedy Kombucha, the UK’s leading kombucha brand, has launched its Wild Berry and Mango Passion flavours (250ml cans) into Fuller’s pubs across London and the UK. Crafted from all-natural ingredients, and free from sugar and artificial sweeteners, Remedy Kombucha offers a healthier alcohol alternative to Fuller’s customers.
Launched in Australia in 2012 by Sarah and Emmet Condon and aimed at consumers seeking a healthy beverage without compromising on taste, Remedy is the UK kombucha category leader, accounting for 72% total category growth and with a 30% market share. And Remedy’s presence within the UK continues to grow rapidly, with recent launches into Starbucks and bp. Remedy’s kombucha is also growing beyond grocery and retail into the on-trade, with partners such as Wetherspoons.
This growth is driven, in part, by an increased awareness of personal health and wellness, with consumers turning to their diet to provide more functional health benefits and considering health properties when purchasing food and drink. With shoppers attaching such high importance to maintaining a healthy diet and lifestyle, the challenge is on suppliers and retailers to make it easy for them to do so, and this launch offers Fullers customers a healthier soft drink or alcohol-alternative.
Anna Dominey, general manager at Remedy Drinks UK added: “It’s fantastic that Remedy Kombucha is now available in Fuller’s pubs, providing a delicious alternative for customers seeking a healthier, alcohol-free option. Our strong presence in grocery, and ongoing expansion in the on-trade, demonstrates further that Remedy delivers on flavour and can be enjoyed on any occasion, whether in your own home or at your local pub.”
All Remedy drinks are made using an innovative technique involving a 30-day brewing process to accentuate the flavour and strength of living cultures, organic acids and antioxidants that are widely reported to support gut health. Remedy Kombucha is also vegan, gluten-free, fructose-free, paleo friendly and HALAL certified.