Finalists announced for Tea Tycoons competition

Questex and the World Tea Conference + Expo have announced the ten finalists in three categories for the upcoming Tea Tycoons competition taking place at the expo on 27-29 March at the Las Vegas Convention Center. The Tea Tycoons competition sets the stage for new businesses, brands, and products to pitch to a panel of expert judges during a live contest at on the World Tea Conference + Expo’s NxT stage on Tuesday 28 March from 4:00pm – 5:00pm.

The goal of this programme is to celebrate and honour emerging small businesses, which produce innovative products that add significant value to the global tea industry. Winners will receive numerous benefits to support their growth including three passes to World Tea Expo 2024, ITI wholesale account with $1,000 credit, coverage in TeaTime Magazine, consulting session with Kevin Christiansen of Café Barnabas, and inclusion in a press release announcing the winners in World Tea News.

2023 Devan Shah Tea Tycoons Finalists include:


  • Wild Orchard Regenerative Teas
  • Seven Senses Organic Greek Herbal Teas
  • Four Stages Tea & Herbals LLC


  • Honey Badgers Bee Farm
  • Conjure Tea
  • Myanmar Tea Leaf

Camellia-sinensis focused

  • Sibahle Teas
  • Treehouse Teas
  • The Connoisseur Portfolio Tea Club

“I’m very excited about the Devan Shah Tea Tycoons finalists this year,” said FathAnn Bailes, conference and content manager for the World Tea Conference + Expo. “Each of these finalists are incredibly deserving of this recognition, and I can’t wait to see what our finalist are going to bring to this year’s stage for the live competition.”

This year’s Tea Tycoons competition will honour Devan Shah. Shah, who passed away in 2016, was the founder of the International Tea Importers and over his career helped make considerable contributions to the growth, education and innovation of the specialty tea industry.

International Tea Importers will once again be sponsoring the Devan Shah Tea Tycoons competition and is the exclusive registration sponsor for World Tea Conference + Expo.

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