teapigs launches new iced tea range
Image: teapigs
The tea-based drinks market is huge with the UK RTD tea market currently worth £115m, with expected growth of 20% in 2022*. With such a great opportunity, teapigs are thrilled to be the only well-known premium tea brand to launch iced teas which will meet consumer demand for both tea-based drinks as well as premium products. There will be two flavours available – black tea with peach & superfruit– and they are ready to order now.
Each flavour is craft brewed in the UK using top quality teapigs tea sourced by trained tea taster & co-founder, Louise Cheadle. teapigs iced teas are sweetened by organic agave so that sweet taste is 100% natural, you won’t find any artificial flavours or sweeteners in those cans! And, what’s more, 5p per can is donated to the teapigs ethical scheme which supports vulnerable young people in Rwanda (where teapigs source much of their tea).
“After far too many years of saying “try our teas iced”, we’ve finally done it for you!” says founder Louise Cheadle. “Black tea with peach combines juicy peach with our classic black tea base to make the ultimate iced tea in a can while our super fruit is an invigorating mix of hibiscus flower base blended with sweet berries. Consumers, especially younger, more health-conscious drinks buyers, are looking for alternatives to RTD drinks packed full of sugars but without having to compromise on the taste of a sweet iced tea. By using our award-winning teas and a touch of agave for sweetness, we’re not offering concentrates, syrups and added sugars but have launched what we think are best tasting iced teas out there!”
Available at www.teapigs.co.uk from 1 July and for general wholesale order NOW| RRP £1.99 per can (250ml) | 12 month shelf life | 6 & 12 cans per case | recyclable packaging | store ambient, serve chilled