illy RTD partners with SelvaRay Rum for cocktails
illy has teamed up in North America with SelvaRey Rum, a boutique spirits company founded by Bruno Mars that features a chocolate-infused rum, to create SelvaRey cocktails inspired with illy Ready to Drink coffee. The drinks will be available across bars, restaurants, special events and music venues nationwide.
At the centre of the collaboration are two iced drinks created by illy’s master barista, Giorgio Milos and SelvaRey’s world-renowned mixologist Brian Klemm. The Spiked Iced Coffee and Spiked Iced Caramel will be featured at stand-alone coffee cocktail carts at festive locations.
illy Ready to Drink (RTD) is 100% Arabica coffee with no preservatives, added colours or flavours and is sweetened with non-GMO beet sugar. The illy RTD Cappuccino, Caffè Latte and Mochaccino SKUs use hormone-free milk and have fewer calories per serving than other popular ready to drink coffees on the market.
“The smooth, balanced flavour of SelvaRey Cacao combined with the smooth, high quality illy RTD’s, makes for the ideal coffee cocktail.” said SelvaRey’s Brian Klemm. “You can simply mix SelvaRey Cacao with illy’s sweetened caffè ready to drink for a perfect combination and it will also go well with the addition of mint, caramel, or vanilla. “
“illy coffee is recognised as a point of reference for coffee culture so we are passionate when it comes to inspiring coffee lovers,” added Gorgio Milos. “This SelvaRey collaboration is exciting as it can cultivate new ways to enjoy coffee and more interest in coffee cocktails.”
Please visit www.SelvaRey.com for more information.