Miles Launches a New Premium Tea Range

Miles Tea & Coffee has introduced a new range of 10 premium tea flavours focusing on green, herbal and fruit teas.

Each new product is designed to provide a ‘Miles Moment’ in the day from sleepy moments to wake up moments. The tea and fruit segments in each teabag or ‘tea kites’ as Miles calls them, will be larger than usual to improve the taste. The new pack design and new machinery will allow Miles to adapt the range with different blends including limited edition products and seasonal blends. The range currently has the following flavours:

• Super Green, Matcha & Turmeric
• Fennel, Orange & Hibiscus
• Green Tea & Chamomile
• Berry Berry
• Rooibos, Boabab & Chai
• Lavender, Limeflower & Rose
• Ginger & Lemongrass
• Liquorice, Peppermint & Spearmint
• English Breakfast

“This is an exciting new market for Miles, being a family business for generations it’s important as we adapt to current trends,” says John Halls, operations director at the Minehead, Somerset, England based company. “This new premium range will provide us with a relevant offering for the ever-growing green tea, herbal and fruit tea market.”

Miles Tea and Coffee is a family run business established in 1888. The West Somerset-based business creates quality tea, coffee and hot chocolate. Following a recent rebrand Miles are promoting the West Country by partnering with local communities, West Country businesses, and sponsorship. Miles products are available in Tesco, Asda, Morrisons, Sainsburys, the Co-op among several other stores. The new premium teas range in price from £3.99 to £4.75 per 37.5 grams.

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