TeaJoy launches bubble tea home kits on Amazon UK
Credit: TeaJoy
TeaJoy has made its direct-to-consumer debut with the launch of bubble tea home kits on Amazon UK. The move marks a strategic entry into e-commerce, building on the brand’s strong presence in foodservice, where it already supplies more than 800 outlets nationwide with commercial bubble tea solutions.
Following being named ‘London Food & Drink Startup of the Year’ at the 2025 UK Startup Awards, TeaJoy is planning an ambitious year of expansion. The launch supports a wider omnichannel growth strategy that includes the rollout of its ready-to-drink (RTD) canned bubble teas set to hit retail shelves this autumn, alongside plans for international expansion into Europe’s high-growth beverage markets.
Each home kit contains four servings and includes ingredients, jumbo eco-straws, and preparation instructions. No cooking or specialist equipment is required.
The new range includes two home kits:
Fruit Bubble Tea Kit (RRP £9.99): Passionfruit and mango tea with strawberry and passionfruit popping boba.
Milk Bubble Tea Kit (RRP £9.99): Brown sugar and classic milk tea with instant tapioca pearls (no cooking required).
“We designed these kits to bring the fun of bubble tea into people’s homes. Amazon consumers are looking for at-home drink experiences that are easy to make and let them get creative,” said Ning Ma, co-founder of TeaJoy. “They’re quick to prepare and perfect for gifting and DIY bubble tea parties. It’s all about making bubble tea more accessible and joyful for everyone.”
