Good Earth Coffeehouse opens first Indigo bookstore location

Good Earth Coffeehouse (Good Earth) has officially expanded into Indigo stores with the opening of a new location in Calgary, Alberta. The first coffeehouse between this new partnership can be found in Chapters at CF Chinook Centre. The café opened on 18 November 2022, and now offers exceptional coffee and wholesome food to bookstore lovers.

With over three decades of experience as a coffeehouse with great food, Good Earth has perfected the formula of creating a warm and inviting atmosphere where communities like to connect and meet. It was a natural fit for Good Earth’s next move to be partnering with Canada’s leading book and lifestyle retailer.

“We are so pleased to be opening our first retailer location and being Calgary born it’s only fitting to open our first location with Indigo at the Chapters in our home city,” says Nan Eskenazi, Founder of Good Earth Cafes Ltd. “We look forward to providing Indigo guests across the county with a place to gather and enjoy a cup of coffee and some good food.”

Part of what makes Good Earth customers ‘feel good’ is the coffeehouse’s commitment to the environment and community. Since it was founded in 1991, environmental responsibility has been part of the company’s everyday mission. Good Earth serves a selection of coffees, including Rainforest Alliance Certified, and Direct Trade. As well, Good Earth proudly uses commercially compostable paper coffee cups and hot food containers.

“We’re excited to partner with Good Earth Coffeehouse to bring their elevated experience to our customers,” said Peter Ruis, CEO, Indigo. “With aligned core values of quality, a commitment to sustainable practices, and bringing people together, it could not be a more natural fit. Good Earth prides itself in being a community coffeehouse with good food, and we’re thrilled to be able to offer our customers an opportunity to enjoy the space and connect with one another while they shop with us.”

The opening of Good Earth’s first Indigo location kicks off the start of a growing partnership with nearly twenty locations planned to open by spring 2023. Further expansion plans include new cafés opening in TorontoEdmontonCalgaryVancouverHalifaxWinnipeg and Southwestern Ontario.

Good Earth’s expansion continues to create ownership opportunities for single and multi-unit franchisees. The company pays special attention to community interaction and environmental responsibility. The brand attracts like-minded customers, landlords, and franchisees who want to better align their social and environmental values with a business.

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