Peet’s Coffee unveils LE winter beverage offerings
Peet’s Coffee® announced the return of its annual Ethiopia Super Natural coffee, as well as a 2020 winter beverage lineup inspired by the global flavour of horchata that features a dairy-free offering. The handcrafted coffee bar beverages include the debut of Oat Milk Horchata Latte, Vanilla Cinnamon Latte, and Iced Vanilla Cinnamon Latte.
This year’s selection of Ethiopian Super Natural hails from the Hambela region and features only freshly harvested, ripe coffee cherry meticulously dried in the African sun.
“This sun-dried coffee from Ethiopia tasted so other-worldly good, we dubbed it super natural,” said Doug Welsh, roastmaster, Peet’s Coffee, based in Emeryville, California. “This spectacular single-origin brews a sweet and full cup that is memorably, fragrantly fruity, with a whiff of white flower, a concentrated dose of dried blueberry, and a shot of candied citron.”
Available now through 3 March 2020, and while supplies last, coffee fans can purchase Ethiopian Super Natural at participating Peet’s coffee bars, as well as at www.peets.com, for USD $19.95 per pound.
Horchata, a nearly thousand-year-old beverage, spans continents with almost all varieties using a type of spice sweetened plant-based milk. The 2020 winter beverage lineup honours the global flavour with a handcrafted twist that features the popular, plant-based oat in place of rice or nut milk.
The following offerings are available across participating Peet’s coffee bars from 8 January to 3 March 2020.
• Oat Milk Horchata Latte: Steamed oat milk carefully blended with sweet Madagascar vanilla and ground cinnamon poured over expertly pulled espresso. Also available iced.
• Vanilla Cinnamon Latte: Traditional hand-pulled espresso latte, warmed up for winter with fragrant Madagascar vanilla and ground cinnamon. Also enjoy iced, to blend cool with comfort, with an aromatic touch.
“As far as dairy-free alternatives go, oat milk has transcended from a trend into a staple,” said Patrick Main, beverage innovator, Peet’s Coffee. “With its creamy body and natural sweetness, it is a perfect ingredient base for espresso. We love how it blends with Madagascar vanilla and ground cinnamon to elevate our new Oat Milk Horchata Latte. And for dairy lovers, we are offering a similar flavour profile with our Vanilla and Cinnamon Latte.”
Over 40 percent of consumers now seek plant-based offerings, per the NCA Webinar “Trends in Coffee & Tea Additives” (Sept 2019) using Datassential findings. As with all beverage offerings available at Peet’s, patrons can request alternative dairy products including, oat, soy, or almond milk at order or at the condiment bar.