Lavazza invests in new Los Angeles Training Center for coffee

Lavazza, the 130-year-old Italian coffee brand, celebrated the opening of its newly expanded Los Angeles Training Center. The new centre joins a growing North American training network that includes locations in New York, Chicago, Miami, Dallas, West Chester (PA) and Toronto – part of one of the world’s largest coffee training networks, with 58 locations across the globe.

This opening marks Lavazza’s second major North American Training Center investment in less than six months, following the launch of its Dallas facility in December 2025. It caps a year of deepening cultural presence in Los Angeles, where Lavazza served as the official coffee partner of the Film Independent Spirit Awards and the Daily Front Row Fashion Los Angeles Awards .

The Los Angeles Training Center is an immersive coffee university, taking visitors from the origins of the bean to the art of Italian espresso. Rooted in Lavazza’s belief that coffee is a living culture shaped by history, ritual and creativity, the centre is a destination for discovery where industry professionals and coffee lovers alike can explore the craft, innovation and story behind every cup.

The new facility is equipped with Lavazza’s most advanced espresso, brewing and coffee innovation equipment, and will serve as a premier hub for industry professionals, baristas, hospitality leaders, distributors and coffee enthusiasts across Southern California. Programming will span hands-on barista training, SCA-certified pathways, menu and specialty offering development, and immersive coffee experiences – from origin exploration to Coffee Design, Lavazza’s proprietary approach to food design applied to coffee. Beyond training, the centre will serve as a cultural touchpoint where Italian coffee heritage and Los Angeles creativity converge.