Brands must resonate with consumers and adhere to their valuesThe new year may be the time when individuals make resolutions, but it is also the ‘season’ when a plethora of predicted trends for the year are revealed. Business
Consumers show resiliency and adaptabilityEuromonitor International’s “Top 10 Global Consumers Trends in 2021” reflect how consumer behaviour has been forever changed as a result of Covid-19. Business
Revising global consumer trends for 2020 amid Covid-19According to Euromonitor International, Covid-19 will impact all top ten of its global consumer trends this year, and recently held a webinar to discuss how Covid-19 is affecting these trends.