Dunkin’ adds 20% more caffeine with Extra Charged Coffee offering
Today (29 December), Dunkin’ is announcing the addition of Extra Charged Coffee to its menu, packing 20% more caffeine than Dunkin’s classic Hot and Iced Coffee. Dunkin is also introducing two new hot coffees, Dunkin’ Midnight and Explorer Batch, to kick off the New Year.
Available at participating Dunkin’ restaurants nationwide beginning 30 December, Extra Charged Coffee, served hot or iced, features green coffee extract that gives coffee drinkers an extra boost with 20% more caffeine. For an extra incentive to try the brand’s ‘buzziest’ new beverage, Dunkin’ will be offering Medium Extra Charged Coffee for $2 through 26 January.
“Since opening our doors more than 70 years ago, Dunkin’ has served a superior cup of coffee. Now, for the first time in our history, we’re offering the boldest and most diverse assortment of blends and customization options to fuel a new era of coffee at Dunkin’,” said Jill Nelson, vice president, Marketing & Culinary at Dunkin’. “From the darkest roast in our portfolio to the most caffeinated hot and iced coffee varieties, we are more committed than ever to keeping Americans running on Dunkin’ in 2021.”
For guests resolved to try bold new things in the New Year, Dunkin’ has brewed up two new hot coffee options, both available beginning 30 December:
Dunkin’ Midnight: New Dunkin’ Midnight is the brand’s darkest roast ever, featuring a rich, smooth, full-bodied flavour, rounded out with notes of decadent cocoa and an intensely dark finish. Dunkin’ Midnight joins the beloved Original Blend and Dunkin’ Decaf as a permanent addition to the brand’s coffee lineup.
Explorer Batch: The first coffee blend to be introduced as part of Dunkin’s new Limited Batch Series, Explorer Batch is a medium roast featuring dark berry notes, rounded out with a smoky finish. To craft its unique Explorer Batch, Dunkin’ sourced beans from four highly regarded coffee regions, including Colombia, Ethiopia, Guatemala, and Sumatra. Explorer Batch will be available for a limited time, with new Limited Batch Series coffees to be introduced throughout the year.
In addition to Dunkin’s new offerings, coffee lovers can find the perfect Dunkin’ drink to match their mood, and perhaps, a little something extra. From 30 December through to 31 January, the My Dunkin’ Mood Quiz will ask questions that help gauge guests’ vibes, and then recommend one of the brand’s coffee beverages that can best fuel them through the day. Everyone who participates can enter to win one of five prizes, including Dunkin’ coffee for a year, $5,000 in cash, and more.
Dunkin’ says it will continue to surprise fans with a little something extra throughout the month of January, so they should stay tuned for updates on the Dunkin’ App and the brand’s social channels.
For more information about Dunkin’, visit: www.dunkindonuts.com.
